BRAEMAR’S BRAND CONSULTANT A FINALIST IN PRESTIGIOUS AWARDS

Braemar Presbyterian Care’s Marketing & Brand Consultant been selected as a finalist for a prestigious annual marketing award.

Chris Frame (FAMI CPM) is a finalist in the Third Sector Awards for Campaign / Marketing Executive of the Year.

“I am appreciative to my colleagues at Braemar who were involved in my nomination, it is a great honour,” he says, adding: “Braemar has been offering Care and Friendship since 1952 and to help the organisation share its care and friendship approach has been very rewarding.”

Mr Frame has been a leading marketer in the Third Sector for over a decade.

Leaving the corporate sector in 2010, he took on a digital development role at Bethanie, later taking on a Senior Marketing contract at the Royal Flying Doctor; developing effective brand engagement programmes in each of these roles.

In mid-2017 Chris returned to Aged Care in the newly created Marketing & Brand Consultant role with Braemar.

Winners will be announced on 24 September 2019. They will be chosen by the votes of both judges and also the public, with public votes making up 30% of the total score.

To vote for Chris, or for more information visit: https://thirdsectorawards.com.au/finalist-2019/

Since 1952, Braemar Presbyterian Care has been offering care and friendship to the elderly in Western Australia. Braemar currently operates three residential care facilities, providing care and support to over 200 people. Braemar’s care philosophy is one of Relationship Centred Care, which supports the relationships that exist and develop between staff, volunteers, residents and their families.

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BRAEMAR VIRTUAL TOURS A FINALIST IN PRESTIGIOUS NATIONAL AWARD

Braemar Presbyterian Care’s Virtual Tours have been selected as a finalist in the 2019 national Australian Marketing Institute Awards.

The Perth not-for-profit organisation was selected as a result of its ‘virtual tour’ initiative, which enables visitors to ‘virtually walk through’ each of its homes to explore the accommodation options and amenities.

This follows Braemar’s win of the AMI’s “Marketing on a Small Budget” category in 2018 which recognised its efforts to build awareness of Braemar Village’s dementia services in Willagee, WA.

Chief Financial Officer of Braemar Presbyterian Care, Kristy Ryan, says becoming a finalist in the AMI awards for the second year running was a real achievement for the Braemar team.

“Our entire team is thrilled to have been notified that we are a finalist in these awards. We feel it is important to offer the community a digital method to explore our aged care facilities, as when residential aged care is needed it is often a stressful time for both residents and families,” Ms Ryan said.

Virtual tours at Braemar’s Cooinda facility in Melville, Braemar Village in Willagee and Braemar House in East Fremantle can now be undertaken on line, with internet users able to gain a complete 360 degree view of each home.

Marketing & Brand Consultant Chris Frame (FAMI CPM) added: “Insights suggested that many future residents and their families wanted to see aged care facilities online, before making the decision to request a physical tour in person.

“The virtual tours offer people the ability to view Braemar’s aged care facilities from the comfort of their own home, and take a virtual walk-through of the facility to get a sense as to what is on offer here at Braemar.”

The organisation will find out if it has won the marketing excellence award at the AMI Gala, which will be held at the Pullman Melbourne on the Park on 16 October.

Since 1952, Braemar Presbyterian Care has been offering care and friendship to the elderly in Western Australia. Braemar currently operates three residential care facilities, providing care and support to over 200 people. Braemar’s care philosophy is one of Relationship Centred Care, which supports the relationships that exist and develop between staff, volunteers, residents and their families.


BRAEMAR GAINS RECOGNITION FOR INDUSTRY EXCELLENCE

Braemar Presbyterian Care has been recognised for its commitment to the aged and community care sector after being awarded a high commendation in the Innovation in Service and Design category at this year's Aged and Community Services Australia (ACSA) Aged Care Awards.

The prestigious accolade was granted for the not-for-profit organisation’s ‘virtual tours’ initiative, which enables visitors to ‘walk through’ each of Braemar’s three homes to assess the available accommodation and amenities.

Braemar Presbyterian Care Chief Executive, Wayne Belcher (OAM), says the annual ACSA awards provided an important opportunity to recognise excellence in the not-for-profit aged and community care sector.

“Braemar strives for excellence in every area in which we operate and our whole team is delighted to have been awarded this high commendation,” Mr Belcher says.

“West Australians are increasingly utilising digital channels to research aged care options, and our team has worked hard to provide the virtual tours at Braemar’s Cooinda facility in Melville, Braemar Village in Willagee and Braemar House in East Fremantle, which can all now be visited on line, with internet users able to gain a complete 360 degree view of each home.

“We felt it was important to offer the community a digital method to explore our aged care homes and provide a sense of what the buildings, rooms and facilities look like.

“When residential aged care is needed it is often a stressful time for both residents and families. These virtual tours offer people the ability to view our facilities from their computer or device and take a virtual walk-through of the buildings at any time.”

Winners of the award were announced during the 2019 WA Aged Care Awards presentation on Friday 12 July at Fraser's Restaurant in West Perth.

Since 1952, Braemar Presbyterian Care has been offering care and friendship to the elderly in Western Australia. Braemar currently operates three residential care facilities, providing care and support to over 200 people. Braemar Care’s philosophy is one of Relationship Centred Care, which supports the relationships that exist and develop between staff, volunteers, residents and their families.


ENCHANTING FEATURES BRING THE OUTSIDE IN

Anybody entering the dementia-specific area at Braemar Village in Willagee could be forgiven for thinking they were walking into a rainforest.

Depicted from floor to ceiling on the double doors are huge images of established trees and plants, dappled in sunlight.

“We wanted to create a calming visual experience,” says Dementia Consultant Michelle Harris-Allsop, who adds that the aim of the images was to provide residents living with dementia a stimulating and peaceful environment within their ‘home’ setting.

“For people living with a cognitive or physical disability, sensory experiences play an essential role in daily living and this applies especially to how we interpret space,” adds Ms Harris-Allsop.

“As people’s cognitive ability declines in dementia and memory fades, what remains are sensations to the environment, and the new door we have selected will work well in supporting a bright and friendly living space.”

The doors have been specifically designed to stimulate the senses of residents with dementia, something that staff at the facility wanted to do following research which demonstrated how multi-sensory environments have been shown to be beneficial for elderly people with sensory impairment and cognitive limitations.

“People with dementia can benefit from a variety of sensory stimuli and often a relaxing environment can relieve frustration, anxiety and stress,” adds Ms Harris-Allsop.    “The light lemon and pale green colours very much support sensory relaxation for residents.”

Since 1952, Braemar Presbyterian Care has been offering care and friendship to the elderly in Western Australia. Braemar currently operates three residential care facilities, providing care and support to over 200 people. Braemar Care’s philosophy is one of Relationship Centred Care, which supports the relationships that exist and develop between staff, volunteers, residents and their families.


RESPITE SERVICE OFFERS CARE FOR CARERS

Braemar Presbyterian Care’s short-stay respite care services are designed to help carers in their support of relatives or loved ones, who need to take some time away in the short term.

These services offer people providing every-day care to a loved one, an opportunity to rejuvenate, while offering peace of mind that quality care support is available to their loved one.

Braemar’s short-stay service allows a person providing care to attend unplanned or last minute events, support them if they are unwell or even allow for a last minute short holiday.

Braemar’s CEO Wayne Belcher said that respite services offer support to everyday people doing very important work in the community.

“Much of the care that is provided to the elderly in WA is provided by family members. When an ageing loved one is living at home, full time carers can be a daughter, son, wife or husband,” Mr. Belcher said.

“Our respite service is designed to help that loved one take a little bit of time to recharge, rejuvenate and relax safe in the knowledge that the person they are caring for is being well looked after in a caring, friendly environment.”

With short-stay respite services currently available at Braemar Cooinda – a 108 bed ‘hotel like’ facility in the City of Melville – Braemar’s approach is tailored to those seeking unplanned (or last minute) respite needs. It sees the individual care requirements of the respite resident taken into account, offering the elderly person an opportunity to participate in the lifestyle and enrichment activities at Braemar.

Independent dementia consultant Michelle Harris-Allsop of Care Partnerships Australia has reviewed Braemar Cooinda’s offering, and said that caring for an elderly relative, particularly if they have a diagnosis of dementia, requires a person-centred approach, something that Braemar is skilled at providing.

“In my experience, working with people living with a diagnosis of Dementia, the negative impact is often on their social needs, physical health, emotional needs, wellbeing, and relationships,” Ms, Harris-Allsop said.

“The strain for family carers cannot be underestimated. Carers are exceptionally valuable, and a solution such as Braemar’s short-stay service can offer some valuable time for that carer.”

To learn more about short-stay respite care or the costs involved Braemar provides a dedicated admissions specialist.


PALLIATIVE CARE WEEK EVENT

Living with Dignity, Dying in Comfort
An Information Evening

Braemar Presbyterian Care is offering a free community event for local people who are keen to learn more about palliative care services offered at Braemar sites.

The Living with Dignity, Dying in Comfort information evening will take place on 22 May from 5:30PM at Braemar House, located at 10 Windsor Road, East Fremantle.

Braemar Presbyterian Care Professional Standards, Quality and Risk Specialist, Bernadette Samura, says the evening will feature information on ways that West Australians, and their loved ones, can live with dignity whilst receiving quality of life.

“Palliative care is far more than just end-of-life care and, at Braemar, we want to ensure everyone involved in this quality of life process is very much part of the care and friendship philosophy that we have here within our organisation,” she says.

With a keynote presentation from Bethesda Hospital’s Clinical Nurse Manager, Ed Gaudion, and exhibits showcasing various care approaches, the free workshop is open to members of the community, their families with loved ones in care facilities, those planning to relocate to care centres, and anyone keen to learn more about palliative care.

“Braemar views it as essential to challenge the myths and stigmas around palliative care; we want people to openly discuss it as a normal part of their future planning,” Mrs Samura adds.

The Living with Dignity, Dying in Comfort information evening will take place on Wednesday 22 May at Braemar House in East Fremantle, from 5:30-7PM. Coffee and light refreshments will be provided. Anyone interested in attending this session can find out more details by contacting 08 6279 3654

Since 1952, Braemar Presbyterian Care has been offering care and friendship to the elderly in Western Australia. Braemar currently operates three residential care facilities, providing care and support to over 200 people. Braemar Care’s philosophy is one of Relationship Centred Care, which supports the relationships that exist and develop between staff, volunteers, residents and their families.

Save the date:

When: 22 May 2019
Where: Braemar House
Time: 5:30pm – 7pm

Tea, Coffee and light refreshments provided.


COMMUNITY MINDED SENIORS TAKE TIME TO REMEMBER

More than 100 years since the end of World War I, Braemar Presbyterian Care’s Cooinda aged care home will commemorate the ANZAC heroes and other ex-servicemen and women in its midst, ahead of ANZAC Day on Thursday April 25.

And staff at the facility are the first to admit that their residents are taking the lead in the remembrance activities, particularly those involved with the creative activities organised at the home.

The craft-orientated seniors at Braemar meet regularly to make individual, handmade items – but in recent weeks have turned their attention to a very specific project – producing handcrafted poppies prior to ANZAC Day on 25 April.

Braemar CEO, Wayne Belcher says, said the group was made up of a wonderful caring and sharing people who offer each other support, advice and encouragement.

“Our residents have been making the most wonderful paper poppies; the ladies in this group are a truly dedicated team who have a real commitment to helping others and making a difference.

“For the seniors who make up our craft group, their regular catch ups are about more than just craft, their get-togethers are also a social outlet.

“Braemar fully supports these type of activities as we are focused on enriching the lives of those who choose to live with us, and supporting older people to participate in enjoyable pursuits that not only have given them pleasure throughout their lives, but also have a significant purpose, in this case remembering the ANZAC’s.”

Residents at Cooinda will commemorate ANZAC Day by holding a service within the home at 11am. The craft group makes up just one part of Braemar’s resident enrichment program.

Since 1952, Braemar Presbyterian Care has been offering care and friendship to the elderly in Western Australia. Braemar currently operates three residential care facilities, providing care and support to over 200 people. Braemar Care’s philosophy is one of Relationship Centred Care, which supports the relationships that exist and develop between staff, volunteers, residents and their families.


Easter Message

An Easter message from Wayne Belcher

In Holy Week, the week leading up to Easter, and particularly Resurrection Sunday, there are a number of things that different parts of the Christian faith celebrate.

I am from an evangelical Baptist tradition. Our Services over this important time of the year usually were solely around a reasonably solemn Good Friday morning service and then a celebration service on Easter Sunday morning. Of course the week leading up to Easter we have, among others, such things as Palm Sunday, the remembrance of the raising of Lazarus from death, Jesus cursing the fig tree at Bethany, and Jesus sharing a “Last Supper” with His disciples.

Other than for the Last Supper, until recently I had paid little attention to the events of Easter Thursday evening. Over the past ten years, we became familiar at our local church with a Service of Shadows – a Tenebrae Service – where darkness descends on the congregation following the extinguishment of a number of candles, all set around specific Scripture passages describing Jesus’ final few hours.

Easter Thursday, or Maundy Thursday, has become something special to me. But strangely it is the word “Maundy” that has caused me to rethink. The word has its roots in Latin and comes from the word “mandatum”, from which we get “mandate”. It means “command” or “commandment”.
So, what commandment is this word “maundy” referring to then?

In John’s Gospel we have a few chapters describing the Last Supper and the washing of the disciples’ feet, leading to the crucifixion of and resurrection of Jesus. Indeed, approximately one third of the entire Gospel of John is dedicated to the last two weeks of Jesus’ life, death, and resurrection. But it is in John 13:34-35 that Jesus says “A new commandment I give you: Love one another. As I have loved you so you must love one another. By this all men will know that you are my disciples, if you love one another.”
Three words, a commandment, that would do us, and the entire world well to remember – “Love one another”!

After all, and contrary to popular belief and practice, Easter is not about chocolate and hot cross buns. It is about one sacrifice for the world, given in love. So love one another!

Have a safe and happy Easter. If you are travelling, please remain vigilant. Enjoy your break. If you are working – thank you for your continued service.

If you have the opportunity, why not stop into a church for an Easter Service and join with others as we celebrate this hugely significant time of the year in our faith journey and annual calendar?

And, “Love one another”!

Blessings,

Wayne.

 


STRONG DEMAND LEADS TO MORE FREE DEMENTIA CARE SEMINARS

Community demand for free workshops on dementia training has been strong, leading Braemar Presbyterian Care to add additional complimentary workshops up until November, all of which are open to the wider community.

Whilst workshops scheduled for 26 March and 23 April already have waitlists, further sessions have been scheduled for 25 June, 27 August, 29 October and 26 November, all of which will cover good dementia care, including care planning, communication and responding to a person who lives dementia when their behaviour shows anxiety and distress

Dementia Consultant at Care Partnerships Australia, Michelle Harris-Alsop, who will be heading up the workshops, says dementia impacts on everyone in the community and is the biggest health challenge of the 21st century.

“Statistics show that one person every three seconds receives a diagnosis of dementia around the globe, and the key issues for family carers include finding help and support, particularly with emotions such as guilt and fear of the future,” she says.

“The workshop will focus on the quality of life aspects for people with dementia, including the importance of activities and also practical strategies to support people, their carers and families.

“We would like as many people as possible to benefit from these free workshops and would welcome anyone who would benefit to get in contact with us.”

All workshops will take place at Willagee Community Centre which is located on Archibald Street and Winnacott Street.

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BRAEMAR LAUNCHES VIRTUAL TOURS

In an example of how it is leading the way in best-practice aged care, Braemar Presbyterian Care is launching virtual tours of its three residential facilities, enabling visitors to ‘walk through’ each of its homes to assess the available accommodation and amenities.

 

Virtual tours at Braemar’s Cooinda facility in Melville, Braemar Village in Willagee and Braemar House in East Fremantle can now be undertaken on line, with internet users able to gain a complete 360 degree view of each home.

 

Braemar Presbyterian Care Chief Executive, Wayne Belcher (OAM), says West Australians are increasingly utilising digital channels to research aged care options. 

 

“We felt it was important to offer the community a digital method to explore our aged care facilities, providing a real sense of what the buildings, rooms and facilities look like,” he says.

 

“When residential aged care is needed it is often a stressful time for both residents and families. These virtual tours offer the community the ability to view Braemar’s aged care facilities from their computer or device, taking a virtual walk-through of the buildings to get a real and true sense as to what we have on offer here at Braemar.”

Cooinda Virtual Tour >House Virtual Tour >Village Virtual Tour >